← All articles
Fundamentals

Someone offered to build your website free. What's the catch?

27 Aug 20267 min read

There is a catch. There is always a catch, including in ours, and anyone who tells you otherwise is the one you should worry about. A website takes somebody's working days to build, so if you aren't paying for those days at the start, the cost is sitting somewhere else in the deal. The useful question isn't whether a free offer has a catch — it's where, and whether they told you before you said yes.


The four places the money actually is

Most free website offers in Malaysia use one or more of these four models. None of them is dishonest by nature. They just put the cost in very different places.

A free offer isn't risky because it's free. It's risky when the part you'll actually pay for is the part nobody has quoted yet.

Five questions that sort them out

Ask before anyone starts work, and ask by message rather than on a call, so the answers are written down:

Five plain questions, and a vendor who has thought about them should be able to answer all five in one message. A slow or partial answer isn't proof of anything on its own — it's a reason to get the missing part in writing before you commit, rather than after.

One timing note, because it's where free offers legitimately differ. For a fixed-price website you can get all five answers before anyone starts. For a custom system there often is no price yet — the point of building a demo first is to find out what the thing actually needs to be. That's fine, as long as two things are true: the demo really is free and carries no obligation, and you get the complete written quote and accept it before anything goes into production or onto an invoice. The risk was never seeing something free before the price exists. It's being asked to commit before the price exists.

Our catch, stated plainly — the same five answers

We'd be doing the exact thing this article warns about if we didn't answer our own five questions. One thing to separate first, because the deal genuinely differs:

With that split in mind, our five answers — for the website side, where the numbers are fixed:

And the part that isn't a question: we build first, at our cost, and you owe nothing until you approve the deployment. No deposit, no scoping fee, no hourly billing during the build. If you look at what we've built and pass on it, there is no invoice — we absorb it. That is the whole model, and it only works because enough people say yes.

All of the above is in our Terms of Service, which is where you should check it rather than taking a blog post's word for it — and which we publish for exactly the reason this article exists.

If you're comparing us to a Google Business Profile site

Google shut down the websites it generated from business profiles in March 2024. Those addresses redirected to the Business Profile for a few months, and that redirect stopped on 10 June 2024 — since then the old link simply fails. Google Sites at sites.google.com is a separate product and still runs. A Google Business Profile is still free and still worth getting right for any Malaysian shop that isn't accurately represented on Google yet — before, and regardless of, any website. We wrote up the replacement options in Google's free business websites are gone.

When free is the wrong answer

Three cases where you should expect to pay properly, up front, and be suspicious of anyone who says otherwise:

The short version

Free is a business model, not a favour, and there are several of them. Find out which one you're being offered, get the domain answer in writing, and make somebody name the year-two number. Do that and a free build is simply a vendor taking the risk instead of you — which is the right way round, and the whole reason we do it this way.

See it built before you decide anything

Tell us what you need. We build a working version at our cost and send you a private link. Ask us all five questions while we do.

Request a free preview → Website: preview RM 0, then RM 188/year or RM 500/3 years if you deploy it. Custom system: working demo RM 0, then a written quote specific to your project — the website prices don't apply. A preview is not a delivery and is removed after about 30 days. Full Terms Privacy.